Our Ethos
The Story of Memli
Memli Coffee Lab, founded in 2019 by Mehmet Sogan, is a pioneering boutique coffee roaster that has redefined the landscape of specialty coffee through an innovative approach centered on sensory experience, transparency, and education. With a passion for coffee that spans continents and years of dedicated coffee education in London, Sogan embarked on a journey to bring a fresh perspective to the world of coffee roasting upon his arrival in the United States.
Mehmet Sogan's journey into the world of coffee began after he obtained his engineering degree. Driven by a fervent curiosity, he embarked on months of extensive travel to coffee origins, immersing himself in the diverse cultures and flavors that define the global coffee landscape. His relentless pursuit of knowledge led him to London, where he honed his expertise in the art of coffee. Drawing from these experiences, Sogan established Memli Coffee Lab, a brand that would transform the coffee experience paradigm.
"Memli Coffee Lab stands at the intersection of innovation and dedication, offering a sensory journey that uncovers the authentic flavors within each coffee bean. With an unwavering commitment to transparency, a passion for sensory exploration, and a mission to empower coffee lovers, we carve our distinct mark in the global coffee landscape."
Values
Memli Coffee Lab's status as a boutique coffee roaster is underscored by its meticulous approach to roasting. Our roasting philosophy is rooted in the aspiration to uncover the authentic taste of each coffee variety. This journey begins with a deep appreciation for the characteristics that emanate from the coffee farms: factors such as variety, elevation, soil composition, and rainfall. Embracing the expertise of coffee farmers, from the intricacies of picking to the nuances of fermentation and sorting, Memli Coffee Lab ensures that every coffee lot embodies its own unique flavor profile. By embracing these distinctive coffee beans, consumers are invited to explore and deepen their understanding of coffee while also contributing to a positive impact within the coffee ecosystem.
The roasting process, characterized by a light small-batch approach, unveils the inherent beauty of each coffee bean. This dedication to the art of roasting transcends mere technique, delivering coffee that resonates with authenticity and refinement.
A cornerstone of Memli Coffee Lab's identity is its unwavering commitment to transparency and ethical partnership. By embracing transparency, the brand strengthens connections with both its partners and coffee enthusiasts. This ethos extends from highlighting the green coffee grade to showcasing sourcing partners and disclosing purchasing prices. The brand's dedication to transparency extends beyond mere rhetoric – it's a commitment to creating meaningful impact for coffee-producing partners, right down to the micro-lot level.
"In a world where the pursuit of excellence is an inherent value, Memli Coffee Lab stands as a beacon of innovation and dedication within the specialty coffee realm. With an unwavering commitment to transparency, a passion for sensory exploration, and a mission to empower coffee lovers, Memli Coffee Lab has carved its distinct mark in the global coffee landscape"
Mission & Vision
Memli Coffee Lab embarks on a resolute mission to redefine the very essence of the coffee experience. This mission, deeply rooted in values of transparency, craftsmanship, and community enrichment, is poised to usher in a new era of coffee appreciation that transcends conventional norms.
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The crux of Memli Coffee Lab's mission lies in transforming coffee consumption from a mere daily ritual into an immersive experience. Every cup tells a story—a story of origin, of craftsmanship, and of the tangible change that conscientious consumption can effect. Through this mission, the company aims to redefine the way individuals engage with their daily dose of caffeine, infusing it with meaning, discovery, and the potential for a better world.
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Our visionary outlook at Memli Coffee Lab aspires to reshape the global coffee landscape, setting new standards of excellence, transparency, and community empowerment. We envision a future where each interaction with our coffee is a gateway to a world of conscious consumption, fostering relationships, nurturing learning, and creating a vibrant global community bound by our shared values
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​Our mission extends beyond the boundaries of taste; it encompasses a holistic perspective that nurtures relationships, fosters learning, and underscores the potential of every coffee bean to drive positive change. Through an innovative approach coupled with a relentless quest for excellence, We envision a world where each sip of Memli coffee symbolizes a commitment to authenticity, transparency, and a thriving global coffee community united by shared values.
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"It's how we do anything, that we do everything"
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